Sustainability

Sustainability at DryLuxe - Quality with respect for the earth

Dryluxe is committed to sustainability with the innovative brands Clarysse and Valera. Clarysse specialises in high-quality towels and bath linen made from organic and recycled materials, where luxury and ecological awareness go hand in hand. Valera focuses on energy-efficient technologies and efficient production processes to minimise the ecological footprint. As pioneers in sustainable production, Clarysse and Valera continue to raise the bar without compromising on quality and comfort.

illustratie van een groene plant en recycle-symbool in een natuur landschap als symbool voor duurzaamheid bij Dryluxe

‘Clarysse has been combining innovation and craftsmanship since 1953, with sustainability as its core value.’

‘Valera has been committed to sustainable production and innovation since its founding in 1955.’

Valera

Green Energy

Thanks to a photovoltaic installation, we generate 230% more energy than we use. Our production runs entirely on renewable energy, which contributes to lower CO₂ emissions.

Sustainable Quality

Products with a long lifespan, carefully developed with the best quality components. Discover our Hotello wall-mounted hairdryers with the most durable components.

Production in Europe

Our products are manufactured in our own factory in Switzerland. This ensures short supply chains, fewer emissions and top-quality craftsmanship.

Energy efficient

Our hairdryers combine low energy consumption with excellent performance. Even at a low wattage, they deliver maximum efficiency and comfort.

Recycled materials

Recycled materials, supported by Valera's membership of the Swiss Recycling Association S.EN.S.

Feel free to get in touch

Want to know more about our sustainable approach? Our team will be happy to help!